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The Socially Conscious Spending of Consumers | Facts, Figures & The Future

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in July
Consumers are willing to put their money with their mouth is, literally, according to a recent poll from Good.Must.Grow, a socially responsible marketing consultancy. When looking to give back to the community, consumers are increasingly choosing cause-brands over charitable giving.

http://www.factsfiguresfuture.com/issues/july-2014/the-socially-conscious-spending-of-consumers.html
 

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